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Effective Date: 8 December 2025
Last Updated: 8 December 2025

1. Introduction

This Privacy Policy explains how VIDG.ai ("we", "us", or "our") collects, uses, stores, and protects your personal data when you access or use www.vidg.ai (the "Website") and any related services, features, or applications (collectively, the "Service").

We are committed to complying with applicable data protection laws, including:

  • The UK General Data Protection Regulation (UK GDPR)
  • The EU General Data Protection Regulation (EU GDPR), where applicable
  • The Data Protection Act 2018 (DPA)
  • The Privacy and Electronic Communications Regulations (PECR)

By using this Website, you acknowledge that you have read and understood this Privacy Policy.

2. What Data We Collect

We collect the following categories of data depending on how you use the Service:

2.1 Account Information

  • Name
  • Email address
  • Password (encrypted)
  • Billing information (processed by a PCI-compliant third party)

2.2 Content & Usage Data

  • Text prompts or input used to generate AI content
  • Uploaded media (for example scripts, audio, or images, if applicable)
  • Generated videos and metadata (such as format, timestamp, and settings)
  • Project history and generation history (unless deleted by you)

2.3 Technical and Device Data

  • IP address
  • Browser type and version
  • Device type and operating system
  • Cookies and similar tracking data
  • Login timestamps and access logs

2.4 Communications

  • Emails or support requests you send to us
  • Newsletter subscription and marketing preferences

We do not collect or store full payment card numbers.

3. How We Use Your Data

We process personal data for the following purposes and legal bases:

Purpose Legal Basis
To create, manage, and maintain your account Performance of a contract
To process AI video generation and related features Performance of a contract
To provide customer support and respond to enquiries Legitimate interests / Performance of a contract
To send you marketing communications (where you opt in) Consent
To improve and optimize the Website and Service Legitimate interests
To prevent abuse, fraud, and maintain security Legitimate interests / Legal obligation
To comply with legal, regulatory, and tax obligations Legal obligation

4. AI Processing & Third-Party Providers

4.1 Use of AI APIs

When you use the Service to generate content, your prompts, uploaded materials, and related data may be securely transmitted to trusted third-party AI service providers (for example, OpenAI, Google, or similar) solely for the purpose of processing your request and returning the generated output.

4.2 Data Used for Training

We do not use your prompts, uploads, or generated content to train our own internal machine learning models. Third-party AI providers may, depending on their own policies, retain certain data for limited periods to monitor for abuse, improve safety, or comply with their legal obligations. We encourage you to review the privacy and data use policies of any AI providers we integrate with.

4.3 Ownership of Content

You retain ownership of your input content and, subject to any terms of third-party AI providers, your generated output. It is your responsibility to ensure that any content you upload or generate does not infringe the rights of others and complies with our terms of use.

4.4 Data Retention for AI Requests

We store prompts, uploads, generated videos, and related metadata only for as long as necessary to provide the Service, support your account (for example, generation history), improve user experience, and meet our legal obligations. You can delete projects or content from your account at any time, and we will remove them from our active systems within a reasonable period.

5. Cookies & Tracking Technologies

This Website uses cookies and similar technologies to enhance your browsing experience, enable core functionality, and analyze how the Service is used. Some cookies are essential for the Website to function, while others are optional and used for analytics or preferences.

Where required by law, we will present you with a cookie banner or preference manager to obtain your consent for non-essential cookies. You can also adjust your browser settings to block or delete cookies at any time. However, this may affect certain features of the Service.

6. Email Marketing

If you choose to subscribe to our mailing list, we may send you emails about product updates, new features, tutorials, tips, and other information about our services. We will only send you marketing communications where we have your consent or another lawful basis to do so.

You can unsubscribe at any time using the link provided in each email or by contacting us directly. Unsubscribing will not affect important service-related emails, such as account or billing notifications.

7. External Links, Advertising & Social Sharing

The Website may contain links to external websites, sponsored content, advertisements, or social media platforms. We do not control and are not responsible for the content, security, or privacy practices of third-party websites.

Clicking on external links or advertisements is at your own risk. We recommend reviewing the privacy policies of any third-party websites you visit. Social sharing buttons (for example, to share content on social media) are used at your discretion, and content shared via these buttons may appear on your social media profiles.

8. Downloads & Uploaded Files

Any documents, files, or media made available for download on the Website are provided at your own risk. We take reasonable steps to ensure that downloads are safe and legitimate, but we recommend that you use your own antivirus software and security measures.

When you upload files (including prompts, scripts, audio, images, or other assets) to the Service, you are responsible for ensuring that you have the necessary rights and permissions to use that content and to submit it through our platform.

9. Data Security

We use appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, alteration, or disclosure. These measures include, for example:

  • Encryption of data in transit (HTTPS/TLS)
  • Secure authentication and access controls
  • Role-based permissions and logging of access
  • Regular monitoring and security assessments

While we strive to protect your personal data, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

10. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this Privacy Policy or as required by law. Retention periods may vary depending on the type of data and the reason for its collection, for example:

  • Account and profile data: kept for as long as your account is active.
  • Generated content and project data: kept until you delete it from your account or request deletion, subject to any legal retention requirements.
  • Technical logs and analytics data: kept for a limited period to support security, troubleshooting, and performance analysis.
  • Billing and transaction records: kept for the period required by tax and accounting laws.

11. Your Data Rights

Depending on your location and applicable law (for example, under the UK GDPR or EU GDPR), you may have the following rights in relation to your personal data:

  • Right of access – to request a copy of the personal data we hold about you.
  • Right to rectification – to have inaccurate or incomplete data corrected.
  • Right to erasure – to request deletion of your data in certain circumstances.
  • Right to restriction – to request that we restrict the processing of your data.
  • Right to data portability – to receive your data in a structured, commonly used format.
  • Right to object – to object to processing based on legitimate interests or direct marketing.
  • Right to withdraw consent – where processing is based on your consent, you may withdraw it at any time.

To exercise any of these rights, please contact us using the details in the "Contact Us" section below. We may need to verify your identity before responding to your request.

If you are not satisfied with our response, you may have the right to lodge a complaint with your local data protection authority. In the UK, this is the Information Commissioner's Office (ICO).

12. International Data Transfers

Some of our service providers and partners may be located outside the UK or European Economic Area (EEA). Where personal data is transferred to countries that do not provide an equivalent level of data protection, we will ensure that appropriate safeguards are in place, such as:

  • Standard Contractual Clauses approved by the European Commission or UK authorities;
  • Other legally recognised transfer mechanisms; or
  • Transfers to countries with an adequacy decision.

13. Children's Privacy

Our Service is not intended for children under the age of 13 (or under 16 where applicable). We do not knowingly collect personal data from children. If we become aware that we have collected personal data from a child, we will take steps to delete that information as soon as reasonably possible.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When we do, we will revise the "Last Updated" date at the top of this page. In the case of material changes, we may also provide additional notice (for example by email or through the Service).

Your continued use of the Website and Service after any changes to this Privacy Policy constitutes your acceptance of the updated terms.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, you can contact us at:

VIDG.ai
124 City Road, London, EC1V 2NX, United Kingdom
Email: [email protected]